The US an important market for Australian tourism
The US is Australia’s fourth largest visitor market with 705,000 arrivals in the 12 months to November 2016, up 18.3%. The latest data on visitor spending show American visitors spent more than $3.7 billion in the 12 months to September 2016 with estimates the US market will potentially be worth $4.5 - $5.5 billion by the year 2020.
Research by Tourism Australia shows American travellers choose a destination first and foremost based on safety and security, followed by good food and wine, value for money, history and heritage, friendly citizens and aquatic and coastal experiences.
Tourism Research Australia - latest publications
A number of publications have been released in the last few months and are now available on the Tourism Research Australia website
New UnDiscover Australia campaign launches In South and South East Asia
Tourism Australia has launched a new A$10 million campaign targeting high value travellers in India, Singapore, Malaysia and Indonesia by showcasing unusual, unfamiliar and unexpected attractions and experiences.
Sculpture by the Sea at Bondi
Sculpture by the Sea returns to Sydney’s eastern beaches from 18 October – 4 November 2018. From Bondi Beach to Tamarama Beach
Government support for tourism businesses
Tourism Australia has published a list of Federal Government support available for Australian tourism businesses.
Tourism Australia signs new strategic partnerships in China
Tourism Australia signed two strategic deals in China this week with Cathay Pacific Airways and Mafengwo.com, one of the top Chinese digital travel platforms.
Butcher Aspire - put some meat on your career bones!
Interested in starting your butchery career? HTN is looking for individuals to undertake the HTN Aspire Program at Granville TAFE with the opportunity to score a butchery apprenticeship with HTN at the end.
, industry news
National Visitor Survey results
Tourism Research Australia released the latest National Visitor Survey reporting on domestic tourism the 12 months to June 2018.
Signature Experiences showcased to British trade and media
Tourism Australia hosted two events in London last week to update luxury travel sellers and media on Tourism Australia’s premium strategy and the Signature Experiences of Australia program.